London Life Shops Events

Mini Moderns – Remix

September 12, 2013

Good evening. Apologies for this slightly delayed post! There is a good reason for it. I wanted to bring you something HOT OFF THE PRESS.

This evening saw the private view of the much anticipated mini moderns‘ design event in the newly opened East London Design Store.

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I zoomed down to see and support my talented friends and bring you a little preview of this design extravaganza. For the duration of the london design festival, 14th – 22nd september, you are treated to an exquisite event, aptly called REMIX, which sees the talented brand team up with a select number of designers and artists, supported by the simple things.

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The 2013 REMIX project is based largely upon mini moderns’ darjeeling wallpaper design, which was launched this year as part of the Buddha of Suburbia collection. “Fittingly, since the collection celebrates a uniquely London cultural mash-up, we have given Remix collaborators free reign to re-imagine the design on a piece of their choice, asking them to take a fresh look at our pattern and colour collection.” say keith stephenson and mark hampshire, the brains behind the mini modern brand.

Meet keith and mark.

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I love collaborations and this project ticks all the boxes for me. You take a collection and ask a variety of artists and designers to re-interpret it within their own field and come up with a range of products. Now that’s genius, wouldn’t you agree?

The next bit of genius is to print a brochure that explains exactly how mini moderns met the artist or designer and how they responded to the REMIX brief.

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The project includes work by zoe murphy and benjamin boyce who chose to use  the range of mini moderns environmentally friendly paint as the basis for their response.

See here below Zoe’s ‘upcycled drawers’. Apart from using the paint, she also lined the drawers with the ‘darjeeling’ wallpaper and fabric.

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This next piece is colour accent furniture by furniture maker benjamin boyce . He also used the paint collection as a colour accent. This below is the ‘lean to’ table with special edition blown glass vessels, specially commissioned to match the lido colourway.

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One of my favourite pieces was the c-60 accessories by designer and maker daniela gargiulo. Look at these lavender bags, made out of mini moderns c-60 fabric.

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I loved the new lighting range, called the MMG lighting collection. Mini moderns here teamed up with group design. Watch out for some of these lights to be included in the mini moderns full range.

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Further work comes from artist matt sewell, who hand-crafted these birds. The limited edition set consists of 4 birds, each signed, dated and numbered by matt himself.

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There is so much more. The best advise i can give you is to go and see for yourselves and maybe look out for other coverage. Further collaborations were from leonhard pfeifer, rimmington vian, urban upholstery and brume.

The party was in full flow but unfortunately i had to leave, to cook dinner and quickly write up this blog post.

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I shall definitely return to take a closer look at this sublime collaboration between this dynamic brand and some rather talented artists and designers.

Mini Moderns Remix at East London Design Store is on 14th-22nd September, open daily 10am till 6pm. Find it at 6a Ada Street, London Fields, London E8 4QU. After this special design event closes, most of mini moderns range of products will be permanently sold at the east london design store.  

Oh, and thank you for the wonderful goodie bag!

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22 Comments

  • Reply Igor September 12, 2013 at 11:39 pm

    Fabulous round-up, Tina! So good to see the Mini Moderns guys here and all this reminds me of fun times at the LDF last year…oh my, wish I was there this year too!

    • Reply tina September 16, 2013 at 3:19 pm

      Thank you Igor. I know you’re a big fan of them. yes, it’s exactly one year ago that we all met:-)

      Hope you’re having an amazing time on your US venture..

  • Reply Shona September 13, 2013 at 8:21 am

    This shop looks amazing – I must pay a visit. Wonderful photography as always.

    • Reply tina September 16, 2013 at 3:20 pm

      Thank you Shone. Do go and visit. It’s really a beautiful and eclectic shop.

  • Reply Doris September 13, 2013 at 8:30 am

    Thanks for sharing this Tina, some great collaborations and wonderful pieces. I must make sure I go down and take a look during Design Week. Hope you’ve been well. xD

    • Reply tina September 16, 2013 at 3:21 pm

      Thank you Doris. Hope you’ll have time to visit during LDF. It’ll be good to see you again x

  • Reply Catherine Bedson September 13, 2013 at 8:37 am

    Everyone’s interpretation of the brief is so AMAZING and the darjeeling wallpaper is gorgeous. Exciting time to be in London. Shame you had to leave the party but thank you for thinking of us. XO

    • Reply tina September 16, 2013 at 3:22 pm

      I know. Apparently Mini Moderns didn’t have a say in it. The artists/designers came up with the results themselves. Super creative.
      You are welcome. My readers are always at the forefront of my thoughts xx

  • Reply Gerard @WalnutGrey September 13, 2013 at 9:44 am

    So cool that you’ve done a ‘hot of the press’ piece here. Love it 🙂 I’m looking forward to having a nosy around the ‘Remix’ collection. You may not be surprised if I say the birds caught my eye when I first heard about this work, so I’m delighted to see a close up pic here.

    It looks like a full-on psychedelic colour-fest in parts, so I may need to sit down after 😉

    Well done to Keith & Mark and all the collaborators! xx

    • Reply tina September 16, 2013 at 3:30 pm

      Ha. The roving reporter, that’s me… bit stressful, but fun, eh?

      I’m not surprised you’re drawn to the Birds:-)) Do you think Mr Eames Bird would be a tad jealous?

      Thanks love xx

  • Reply Nicola September 13, 2013 at 1:48 pm

    Fabulous piece on a fabulous shop full of ideas here! Thank you Tina, #girlabouttown.

    Love the lavender bags & recognise the dolls house!

    Congratulations to Keith & Mark, an inspiration to us all xx

    • Reply tina September 16, 2013 at 3:32 pm

      #girlabouttown might be my new handle. Thanks for that lovely x

      The shop is totally fab. Love to show you some day!
      Yah, the lavender bags are so cute. Must get a couple when I next visit!

      Thanks N xx

  • Reply alison sye September 13, 2013 at 4:50 pm

    Love those c60 lavender bags. Is that Mousie-Mousie I see? What are the chances? Have a great weekend.

    • Reply tina September 16, 2013 at 3:34 pm

      Yes, me too. Aren’t they totally fab??

      Hahaha! Yes, the Mousie-Mousie was part of a larger display in a different cabinet where they had all sorts of vintage games et cetera.
      Happy to have you on Colourliving today xx

  • Reply geraldine September 15, 2013 at 9:39 pm

    Love this post Tina. I’m definitely going to go. Love that Lean to table with the vases. Perfect for my hallway – I am tempted. Beautiful photos as usual. xx

    • Reply tina September 16, 2013 at 3:35 pm

      You will be in love with many products there Geraldine.

      The Lean table is rather ingenious and I loved the play on the vases. So unique, right?
      Thanks Geraldine xx

  • Reply Anya Jensen September 16, 2013 at 8:33 am

    Hey Tina, what a lovely ‘hot of the press’ place for me to add to my {growing} list of places to see in London. I adore the concept, the collaborations, and how well it’s all made. Happy Monday love, hope the sun is out.
    Axx

    • Reply tina September 16, 2013 at 3:36 pm

      Hahaha! Your list must be sooooo long by now:-) Do you ever visit that part of London when you’re in town?

      The collaborations were superb and I really loved the story-telling in the brochure.
      Happy Happy dear Anya xx

  • Reply Daniela September 17, 2013 at 12:58 pm

    Gorgeous photos of a lovely event! Thanks for including me in your review Tina, such a great project to be part of.

    • Reply tina September 17, 2013 at 1:12 pm

      Thank you. It was my pleasure. I loved them from the moment I saw them!!!

  • Reply Louise - 30s Magazine September 20, 2013 at 11:35 am

    This looks like a great shop and I really like the lamp and the printed furniture. Too bad it’s only temporary.

    • Reply tina September 30, 2013 at 6:06 am

      It’s temporary but will carry on selling a lot of mini moderns wares permanently. Mini moderns will now decide which pieces of the collaborations will stay in their collection – it was really a great project!

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