London Life Events

Anya Hindmarch Service Station Pop Up in Selfridges

September 14, 2015

Fashion is not something I feature on this blog, nor have I got a particular interest in it. But when I see a great concept, I’m interested. On Friday I read about Anya Hindmarch‘s service station pop up in Selfridges car park and just had to quickly pop in.

For those who can still make it (today, Monday 14th September is the last day), you enter via the Shoe Galleries on Level 2.

anya hindmarch service station pop up in selfridges // colourliving

You immediately get drawn into this fun and brilliant concept. The cone display just had me straight away!

anya hindmarch service station pop up in selfridges // colourliving

anya hindmarch service station pop up in selfridges // colourliving

These hi-vis jackets are actually on sale. At the back they will print your name. Fabulous.

anya hindmarch service station pop up in selfridges // colourliving

The graphics and temporary displays just worked. Compliments to the design team.

anya hindmarch service station pop up in selfridges // colourliving

How cool is this display wall? Just makes you want to own the bag, right?

anya hindmarch service station pop up in selfridges // colourliving

One word. Cool!

anya hindmarch service station pop up in selfridges // colourliving

Men at work, one of my favourite pieces that were on sale in the brilliant kiosk. Whether it’s travel sweets,  mints, a trucker cap, a travel sick bag, a travel cup or some condoms, the kiosk has it all!

anya hindmarch service station pop up in selfridges // colourliving

anya hindmarch service station pop up in selfridges // colourliving

Who’s not thinking of the film ‘Car wash’ right now? Another part of the fun. You can have your photo taken at the ‘hot car wash photo station’. Needless to say, I enjoyed watching others do it!

anya hindmarch service station pop up in selfridges // colourliving

anya hindmarch service station pop up in selfridges // colourliving

Some of the fab handbags. Got to love the fun element.

anya hindmarch service station pop up in selfridges // colourliving

anya hindmarch service station pop up in selfridges // colourliving

Now to my favourite bits… STICKERS! Yes, but no ordinary stickers. These are all leather stickers to enhance and customise your own bags. That’s the part I love. Never understood the notion of women chasing after the usual suspects in luxury handbags. With these stickers you can really make it your own and show that whatever your age, you are still playful at heart!

anya hindmarch service station pop up in selfridges // colourliving

I played around with them on my own purse and realised that they can be used for many applications. I am thinking greeting cards, leather covered sketchbooks. The list is endless. A bit pricey but far less than buying a new bag every season! LOVE!!

anya hindmarch service station pop up in selfridges // colourliving

anya hindmarch service station pop up in selfridges // colourliving

I’m really glad I managed to pop in on Friday evening. You all know my love for Selfridges. There’s always something to inspire, there’s always something innovative.

This exhibit finishes tonight (Monday 14th September) and I have it on good authority that it’s travelling to other parts of the world. A fun and very effective campaign. Hats off to Anya Hindmarch and her team.

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4 Comments

  • Reply Parisbreakfast September 15, 2015 at 8:48 am

    Well I’m Very glad it will be closed by the time I get there next week.
    Fab red bag with workman sticker -1495£
    Red bag sans sticker 950£
    Sticker alone 125£
    Glue 420£
    Woo woo
    Still very fun to see. Amazing how les riches love to go slumming in style….

    • Reply tina September 15, 2015 at 4:17 pm

      Hahaha, your comment made me laugh out loud!

      The glue was actually more expensive:-)) Fabulous.
      Enjoy London!

  • Reply Anya Jensen September 16, 2015 at 8:43 am

    I love her name ha ha – not fun aside I have always been a fan of Anya’s work. She has a great sense of style and more importantly humour.
    Have a fab day sweets, been away for awhile, working on some new fab stuff 🙂

    A xx

  • Reply daily sketching part six - colourliving colourliving September 17, 2015 at 2:24 pm

    […] visiting the Anya Hindmarch pop up Service Station in Selfridge’s car park I came home inspired and drew […]

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